All-in-One Solution

BizLab FLOW gives you complete control over your digital signage, provides real-time visitor and foot traffic analytics, and includes a powerful, user-friendly analytics tool.

Enhance audience engagement, in-store marketing results, and advertising impact with one integrated solution, ideal for retail media and busy locations.

Next generation CMS

Turn your digital signage into smart, revenue-driving screens with BizLab FLOW.

Digital signage is more than just displaying content; it's about delivering the right message to the right audience at the right time to boost engagement and ad revenue.

With BizLab FLOW, you can precisely target your digital signage ads to the right audience every time, making your messages more relevant to each viewer. Use traditional playlists or combine them with our innovative Marketing Automation, which seamlessly switches between playlists and targeted, personalized ads based on the live environment, enhancing viewer relevance and maximizing ad revenue.

Analytics Platform

Do you want opinions or real data?

Reach: Are you still selling ads based on share of voice or weekly slots? If so, you're behind your competitors. Technology has moved us far beyond outdated systems. Let us help you fully optimize your ad sales.

With BizLab FLOW, you can sell ads based on the actual reach of your digital screens, whether individually or as a group. This enables dynamic pricing and more accurate valuation of your media inventory.

Exposures: After a campaign ends, you can show advertisers exactly how many people saw their ads, broken down by age, gender, and dwell time. This transparency builds trust and demonstrates the true value of your digital signage network.

Forecast: By analyzing multiple external factors, BizLab FLOW can predict how many people will visit a location or pass a digital screen. The system self-corrects to ensure highly accurate forecasts, empowering you to make data-driven business decisions and optimize ad performance.

Visitor Insights

Interested in the Past or the Future?

Our advanced people counter goes beyond simple footfall tracking, providing detailed visitor analytics on age, gender, and visit duration. BizLab also analyzes external factors such as weather, local events, and seasonal trends that affect visitor behavior.

This rich data insight forms the foundation for accurate visitor forecasts, helping you optimize staffing, improve the customer experience, and create exceptional visitor journeys.

With BizLab Visitor Insights, you don't just look back—you can predict what's next and stay ahead of your customers with smarter decisions.

How BizLab FLOW Works

BizLab FLOW uses advanced AI-powered sensor technology to analyze audience interactions in real time, while ensuring full data privacy and GDPR compliance.

When a person is detected by a sensor, data is processed locally and instantly for the duration of their presence. Each interaction is assigned a unique, temporary ID, and only anonymized metadata, such as age group and gender, is collected.

This anonymized data is securely sent to the Microsoft Azure cloud platform, where it is compiled into visual statistics and insights for users.

No images, videos, or audio are ever stored. Once the interaction ends, no identifiable data remains on the local device. All collected data is fully anonymous and cannot be linked to any individual.

Unlike traditional video surveillance, which records and saves footage, BizLab FLOW offers privacy-safe, non-intrusive analytics that enable smarter, data-driven decisions without compromising user trust.

GDPR Compliance & Data Protection

From the very first line of code, GDPR compliance and information security have been central to our development process. We continuously implement and update strict data protection measures to prevent unauthorized access, misuse, or exposure of personal information.

Learn how we ensure full GDPR compliance so you can focus on making smarter, data-driven decisions while respecting privacy.

Local Hardware

All data is processed locally. The system does not collect personal data that can identify individuals. After an interaction ends, no data remains on the device, so no requests for access, correction, or deletion can be made.

Microsoft Azure

BizLab uses encryption and adheres to high-security standards to protect data. Anonymized data sent from local devices to the cloud is encrypted. BizLab's data is stored within the EU/EEA. Microsoft Azure complies with GDPR security requirements.

Computer Vision

The system uses computer vision to detect gender, age, and emotional expression. It does not collect personal or biometric data that could identify individuals. Therefore, BizLab does not process personal data as defined by GDPR.

FLOW

The user interface is easily accessible via the application login. Administrators can manage user permissions directly. Users can quickly view visitor summaries or generate detailed reports based on their preferences.

Our Hardware

When performance and reliability matter most, Bizlab delivers technology you can trust.

Dependable Availability

In critical business environments, operational reliability is essential—a blank screen means lost revenue, and a failed sensor means lost data. FLOW includes an advanced inventory management system that continuously monitors key internal parameters, along with smart failover features that ensure continuous data collection and processing during network outages or minor hardware issues.

Bizlab operates under ISO 9001, guaranteeing the highest standards of quality, uptime, and reliability for all our clients.

Energy Efficient

Bizlab is committed to optimizing energy efficiency and extending the lifespan of all hardware we use. Our equipment meets the highest industrial standards and is designed for long-term use, with a lifespan of up to 50,000 hours.

With FLOW, you can also customize screen operating schedules, significantly prolonging their lifespan and reducing unnecessary energy consumption.

Bizlab is also ISO 14001 certified, ensuring sustainable and responsible practices across our organization.

BizLAB Analytics

OEM License for FLOW

The OEM license for FLOW is available through authorized Service Provider Partners (SPPs) or directly from BizLab. The license covers both the software and the hardware components on which it is installed.

Per Sensor

Visitor Insight

Age and gender
Average time in channel
Weather
Mood
Unlimited users
Export reports
Analytics

Per media player

CMS Standard

Basic CMS
Weather triggers
Basic Analytics
Inventory Monitoring
Media Library
Unlimited Users
Analytics

Per sensor

CMS Premium

All CMS Standard features
Segment booking
Reach counter
Premium Analytics

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Frequently asked questions

Here you'll find the most common questions about BizLab FLOW. If you have more questions, we're here to help! Please contact us using the button below, and we'll respond as soon as possible.

How do I get started?

The OEM license for FLOW can be obtained through an authorized Service Provider Partner (SPP) or directly from BizLab.

Who signs the license agreement?

The license agreement is signed with BizLab Analytics.

What hardware is required to use your service?

The license is an OEM license tied to specific hardware with pre-installed software—specifically, the sensor and sensor unit. To ensure data quality, information security, and full GDPR compliance, we only support hardware tested and approved by us.

We have a CMS; can I integrate your analytics tool with it?

While there are some limitations, our Reach Counter lets you track real-time audience reach on your screens. For more detailed ad analytics, such as viewer counts or targeted ads for specific audiences, our CMS is required.

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